107.9 THE BEAT is Lexington’s #1 for Hip Hop and R&B.  Listeners tune-in to hear artists like 50 Cent, Usher, Jaz-Z, New Boys, Beyonce, Alicia Keyes, Timbaland, and Chris Brown. With The Steve Harvey Morning Show, Jay Alexander, The Quiet Storm, DJ Dimepiece and Young Si.

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Demographics:

Target Audience: Adults 18-49
Audience Breakdown: 55% Female 45% Male