107.9 THE BEAT is Lexington’s #1 for Hip Hop and R&B. Listeners tune-in to hear artists like Drake, Megan Thee Stallion, DJ Khalid, Dababy, Kendrick Lamar, Usher, Jay-Z, Beyonce,, Cardi B, and Chris Brown. Featured shows include Steve Harvey, What Shayna Say, Jay Alexander, Young Si and The Quiet Storm.
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Demographics:
Target Audience: Adults 18-49
Audience Breakdown: 55% Female 45% Male